Jackson Health System
SCOPE OF WORK
Helped to promote the largest public hospital in the United States, Jackson Health System, through various printed and specialty collateral, print ads, out of home and environmental, radio, TV/video, social media, email marketing, research, community events, and public affairs. Provided full-cycle support to existing and emerging marketing initiatives, functioning as project/production and traffic manager, account planner, media buyer, designer, and editor on behalf of agency of record.
For the AARP Life@50+ national event, we transformed the Jackson booth into a fun photo op experience as a reminder to stay active to stay healthy: